Post by adito on Apr 30, 2024 6:56:22 GMT
Target: who buys what? In every self-respecting marketing campaign, the first knot to unravel is this: who are we addressing? Target analysis is certainly the first point to take into consideration, regardless of the means of communication used. Knowing our audience is essential to understand the tone of voice to adopt (especially in the case of SMS which are based on concise copy) and the type of products to offer. If your business has been running for a few years, it is certainly useful to make a comparison with the sales made in previous years, in the month of February , to see specifically who bought what.
This way you will be able to understand both which products were the Germany WhatsApp Number List most requested for this holiday and which of them (gender and age) purchased them. If you manage an e-commerce site, try to carefully observe the customers : understand which type of products they show most interest in, whether they are predominantly men or women, whether they are more or less young. You could also ask them questions, to get to know them a little better and understand their tastes and preferences. In this regard, it may be useful to prepare a short questionnaire to submit to them while they are in the store.
Once you have made your analyzes and observations, all you have to do is move on to practice: divide your contacts into distinct files, based on the characteristics of the customers, and upload the lists to different address books. So build a different message for each of the lists, with ad hoc product/service proposals and personalize your communication. Custom message: use custom fields! We talked about messages to be addressed to different groups of users, but we could go much deeper and personalize the SMS based on the individual recipient . Fantastic, right? On SMS Messages this is possible if you rely on the custom fields function , i.e. those particular "placeholder codes" that are automatically replaced at the time of sending by the data relating to each recipient.
This way you will be able to understand both which products were the Germany WhatsApp Number List most requested for this holiday and which of them (gender and age) purchased them. If you manage an e-commerce site, try to carefully observe the customers : understand which type of products they show most interest in, whether they are predominantly men or women, whether they are more or less young. You could also ask them questions, to get to know them a little better and understand their tastes and preferences. In this regard, it may be useful to prepare a short questionnaire to submit to them while they are in the store.
Once you have made your analyzes and observations, all you have to do is move on to practice: divide your contacts into distinct files, based on the characteristics of the customers, and upload the lists to different address books. So build a different message for each of the lists, with ad hoc product/service proposals and personalize your communication. Custom message: use custom fields! We talked about messages to be addressed to different groups of users, but we could go much deeper and personalize the SMS based on the individual recipient . Fantastic, right? On SMS Messages this is possible if you rely on the custom fields function , i.e. those particular "placeholder codes" that are automatically replaced at the time of sending by the data relating to each recipient.